On Tuesday night, I caught a couple minutes of my favorite television show — The Big Idea. Hosted by Donny Deutsch, a long-time advertising executive, The Big Idea is an excellent source for getting daily advice from a wide range of entrepreneurs. Tuesday’s topic was how to make your company a household name. Included on the [...]
Continue reading...Thursday, October 18, 2007
Want to quench your thirst for Google juice? Here’s a headline tip for press releases that I received yesterday via an annoucement from Business Wire: Shorter Headlines Can Lead to Google Juice Lock up your long-winded headlines. This week, Google alerted Business Wire that press release headlines should not exceed 22 words. That’s eight words shorter than what [...]
Continue reading...Wednesday, September 26, 2007
Join Tom Trush, owner of Write Way Solutions, as well as Grant Armendariz, manager of Business Wire’s Scottsdale office, and Malcolm Atherton, account executive and EON specialist, on Friday, Oct. 26, as they present: How to Build Your Prospects’ Trust Without Saying a Word and The Importance of SEO and Social Media for Press Releases The most effective way [...]
Continue reading...Thursday, September 13, 2007
Getting visitors to your website and increasing your search engine ranking doesn’t always have to be an expensive process. Here are five easy-to-implement suggestions you can start using today to boost your website traffic. Step 1: Write and distribute articles. Publishing articles online using a free service such as EzineArticles or Articlesbase will help boost your [...]
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Friday, June 13, 2008
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