Direct-Response Marketing Copywriter Tom Trush | Advertisements, Website Content, E-mail Autoresponders, Sales Letters

Try This Writing Formula on Your Next Marketing Piece

If predicting the location of NASA’s falling satellite debris proved easier than writing your last marketing piece, then the formula you’ll soon see should help solve your struggles. But before revealing the process, understand I take zero credit for this tip. The recognition goes to Bob Bly, a renowned copywriter and author of several best-selling [...]

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3 Can’t-Miss Marketing Resources (Available at No Cost)

After nearly six weeks on the road, I’m busy catching up on client copy. So instead of writing a new tips article this week, I’m giving you a few no-cost marketing resources I guarantee you’ll find useful for generating leads and boosting sales. Resource #1: The Unfair Business Advantage Report In this 312-page report created [...]

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Is E-mail Marketing Dead?

If you knew there was an activity nearly all Internet users participate in when visiting websites, you’d be smart to offer that opportunity on your website, right? According research released this week by eMarketer, a digital research and trend analysis company, this recurring activity is subscribing to e-mail lists. More specifically, the data — compiled [...]

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Imagine Writing Your Next Marketing Piece in Just Minutes

(NOTE: This post is longer than normal. So if you want to cut to the chase and see my Tax-Time Trial Offer, including the marketing resources you can use for the next 30 days at no cost, then click here: http://www.writewaysolutions.com/pdf/savingscertificate.pdf) Uncle Sam wants a larger cut. Last week, for the first time ever, my [...]

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E-mail Marketing: Why List Size is a Small Piece of the Promotional Puzzle

If there’s a single stumbling block preventing business owners from doing more e-mail marketing, it’s the size of their lists. Either they don’t have one or there’s concern because the number of e-mail addresses on their lists are too few to make the effort worthwhile. So does the size of your list really matter? The [...]

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