Tag Archive | "cashvertising"
The Secrets of Advertising Psychology That Make Selling Simple
My interview with Drew Eric Whitman, direct-response copywriter, consultant and author of Cashvertising, is now available for free download. For more than 23 years, Drew has taught businesspeople how to use consumer psychology to boost the effectiveness of their ads, brochures, sales letters, websites and more. He’s created advertising for everything from small retail shops [...]
Continue reading...The Subconscious Question Your Prospects Can’t Ignore
Monday, April 6, 2009
What’s your first thought when writing a marketing piece? If you’re like most people, you start by asking some variation of the following question: How can I create a sale? If this is similar to your question, you may want to re-think your process. Although the sale is the end-result, there are many crucial steps [...]
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- Jumpstart Marketing Tip #1: Monitor the Media
- Why Google's New Changes Could Affect Your Website Traffic
- How to Create Predictable Profits for Your Business
- Jumpstart Marketing Tip #3: Do Something Different
- Trailer for My New Book, "The 'You' Effect"
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- Marketing’s Monumental Shift (watch this video)
- Social Media Strategies That Silence Skeptics
- How to Incorporate Press Releases Into Your Marketing Strategy
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- Trailer for My New Book, “The ‘You’ Effect”
- Hear me on the hot seat (marketing interview) …
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- Jumpstart Marketing Tip #5: Embrace Change
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andy renk
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Powerful Marketing Materials
- An Copywriting Checklist for Writing Headlines and E-mail Subject Lines
- An Advanced Testimonial Technique That Breaks Down Buying Barriers
- The Enviable Marketing Position That’s Yours for the Taking
- Long Copy vs. Short Copy: How Much is Needed to Create a Sale?
- How to Add Emotional Appeal to Your Marketing Materials
Thursday, July 23, 2009
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