Tag Archive | "billy mays"
Transcripts for 21 of Billy Mays’ Most Popular Infomercials
I have tremendous respect for what Billy Mays accomplished during his shortened career. He was a master pitchman and marketing genius. It always amazed me how he could create a seemingly instant bond with viewers, regardless of whether he was selling windshield wipers or a wonder potion that dissolved grime on the grossest toilets. In [...]
Continue reading...Marketing Lessons from Billy Mays
Thursday, July 9, 2009
Since his passing, there’s been no lack of blog posts related to Billy Mays‘ selling techniques. By far, the post below by Rich Schefren, president and CEO of Strategic Profits, is the most thorough — and helpful — analysis I’ve seen. I would be doing you an incredible disservice if I didn’t link to Rich’s [...]
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- An Copywriting Checklist for Writing Headlines and E-mail Subject Lines
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Thursday, July 16, 2009
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