Tom Trush | Phoenix copywriter and marketing strategist

Insider Secrets for Using Special Reports (Follow-Up to Tuesday’s Post)

Tuesday’s post about attracting local prospects online and becoming an industry expert with special reports resulted in several questions from subscribers on my e-mail lists. That’s exciting because it shows me people are anxious to take action on this simple strategy. (If you missed Tuesday’s post, you can view it here. In addition to addressing questions, I’m [...]

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Small Business Online Marketing: Attract Local Customers and Become an Industry Expert

Recently, I came across a startling statistic from a study about U.S. Internet users’ searching habits, conducted by BIA/Kelsey and ConStat. According to their new “User View Wave VII” report, nearly all consumers use online media for shopping decisions. More specifically, 97% of consumers research products and services online. And of these Internet users, a whopping [...]

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