Tag Archive | "Advertising"
12 Methods Guaranteed to Get Your Marketing Message in Front of More Prospects
Fed up with search engine optimization, list buying, networking, advertising and other traditional ways to get your marketing message in front of new prospects? Here are 12 alternatives you can begin using today: 1. Send your content as an e-mail. Your lists of prospects and current customers are the most valuable component in any marketing [...]
Continue reading...The Reluctant Writer’s Guide to Creating Headlines
Tuesday, November 24, 2009
The headline. During the last century, countless advertising and marketing experts have crowed it king of the copy castle — the most critical element in any promotional piece. This status is well-deserved. After all, the headline is your first opportunity to grab your prospect’s attention. If you fail to attract eyeballs and communicate a reason [...]
Continue reading...The Simplest Way to Test Any Marketing Piece
Tuesday, September 29, 2009
Ever heard or read some advice so powerful you couldn’t control the rush of ideas that instantly flooded your mind? I had this experience about two weeks ago while reading one of my favorite copywriting and marketing blogs — Copyblogger. Last Thursday’s post from Sonia Simone offered several tips for newbie marketers, such as describe [...]
Continue reading...Why You Shouldn’t Pitch Prevention in Your Marketing Materials
Tuesday, August 18, 2009
The way the marketplace views your product or service has a strong bearing on its success. Wouldn’t you agree? Unfortunately, this perception isn’t always easy to control. Consumers have a way of not always following a predictable path (which is one reason why testing your advertising and marketing campaigns is so important). Over the years, [...]
Continue reading...5 Marketing Lessons You Can Learn from Infomercials
Tuesday, August 11, 2009
Whether you love them or hate them, you can’t discount the effectiveness of infomercials. Here’s a quick slideshow that reveals 5 secrets behind what makes this advertising medium so powerful. 5 Marketing Lessons From Infomercials View more documents from Rohit Bhargava.
Continue reading...
- Jumpstart Marketing Tip #1: Monitor the Media
- Why Google's New Changes Could Affect Your Website Traffic
- How to Create Predictable Profits for Your Business
- Jumpstart Marketing Tip #3: Do Something Different
- Trailer for My New Book, "The 'You' Effect"
- Imagine Writing Your Next Marketing Piece in Just Minutes
- Why Kindle Should Play a Part in Your Marketing Efforts
- 3 Ways To Keep Prospects Interested In Your Marketing
- Mental Marketing: A Mind-Manipulating Word That Can Create Buyers
- Jumpstart Marketing Tip #2: Think Like a Publisher
- Tom: You're welcome, Jeff. I'm glad you found Alan's ti...
- Jeff Gunn: Tom, Thanks for the great article and the pract...
- Tom: Thank you for your comments, Scott. Yes, letting o...
- Scott Schreiber: Great article. You hit the nail on the head regard...
- Charles Gaudet: I loved your last book - can't wait to get my hand...
- A Marketing Crash Course in Just 22 Minutes
- Marketing’s Monumental Shift (watch this video)
- Social Media Strategies That Silence Skeptics
- How to Incorporate Press Releases Into Your Marketing Strategy
- Tim Tebow’s Heroics (Again) Provide Marketing Lessons for Business Professionals
- Trailer for My New Book, “The ‘You’ Effect”
- Hear me on the hot seat (marketing interview) …
- Don’t Fall for Marketing’s Most Hyped Desire
- Jumpstart Marketing Tip #5: Embrace Change
- Sears, Kmart Closings Bring Attention to Changes in Buying Behavior
Powerful Marketing Materials
- An Copywriting Checklist for Writing Headlines and E-mail Subject Lines
- An Advanced Testimonial Technique That Breaks Down Buying Barriers
- The Enviable Marketing Position That’s Yours for the Taking
- Long Copy vs. Short Copy: How Much is Needed to Create a Sale?
- How to Add Emotional Appeal to Your Marketing Materials
Tuesday, December 7, 2010
0 Comments