Last week a reader submitted a pretty cruel comment about me on my blog. Name calling … swearing … references to my appearance … criticism about my credibility … inflated claims … false assumptions … This guy’s comments — a result of my article describing two common advertising mistakes that cost companies millions — had everything you [...]
Continue reading...Tuesday, May 12, 2009
If you advertise your business, then what you’re about to read could change the way you use this promotional strategy. A couple of days ago, I received the Clipper Marketplace in the mail. It’s basically a small catalog of advertisements for local businesses. You probably get something similar every so often in your mailbox. I scanned several headlines [...]
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Friday, October 9, 2009
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