Tom Trush | Phoenix copywriter and marketing strategist

An Overlooked Way to Grab Media Attention and Become an Industry Expert

Over the weekend, I was lurking around LinkedIn and came across a discussion in a local business owners group. A business development manager wanted ideas on how to get customers for his start-up. He stated, “Companies do not want to talk to you unless you have established a customer base … even though we have [...]

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Free Workshop for Business Owners and Professionals: How to Slash Your Marketing Budget and Put More Profit in Your Pocket

During this FREE workshop by Tom Trush, direct-response copywriter and marketing strategist, you’ll learn how to harness the true power of the Internet for your business and discover … 4 online resources you can use to uncover your prospects’ strongest desires about your product or service — and how these discoveries can help you quickly [...]

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An Infomercial Selling Secret You Must Use in Your Marketing Materials

There’s no denying the selling power of infomercials. The direct response and infomercial industry is a growing $150 billion market. If you watch television, you’ve likely been lured in by a late-night pitch for something you never wanted but now can’t imagine living without. Although several persuasive elements make infomercials effective, there’s one selling secret that puts [...]

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