Tom Trush | Phoenix copywriter and marketing strategist

How to Use Branding to Capture Prospects and Create Customers

My interview with Brandologist Lisa Barnard is now available for free download. Lisa is the founder and owner of Brain Lab, a business branding consultancy specializing in helping entrepreneur-led businesses define and implement a clear, concise brand — both internally and externally. Lisa’s ability to execute creative that is “out of the box” and produces results [...]

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Here’s One of the Easiest Ways to Learn Marketing

I don’t claim to have an ability to read minds, but I guarantee I know at least one thing about the way you run your business. I have to admit, though, this detail is so obvious that anyone with a hint of awareness can’t miss it. So what is this fact? Today’s economic climate has caused you to [...]

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How Long Can You Ignore Social Media?

I finally did it. After resisting for far too long, I plunged into the social media pool … and I’m not getting out anytime soon. The tools I discovered since I began “stumbling” sites, “digging” articles and posting my “tweets” have blown me away. I only wish I hadn’t waited so long. Sure, I’m a rookie in the [...]

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Monday Motivation: Free Tips for Achieving Your Dream

As much as you might hate to admit it, Monday is just around the corner. For those of you who need some motivation for the upcoming week, I encourage you to check out the following recording from Lois Tiedemann. For a limited time, the global sales trainer, speaker and teacher is offering a 30-minute audio [...]

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