Tom Trush | Phoenix copywriter and marketing strategist

Google’s Secret Map That Leads You to More Prospects

Within the depths of Google’s search-results pages lies a hidden tool you can use to put your marketing message in front of more prospects. What makes this tool so valuable is it allows you to discover specific information your prospects search for online. With this knowledge and some strategic positioning, you can drive traffic to your [...]

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A 21-Point Checklist for Writing Lead-Capturing Marketing Materials

If you’ve ever felt the frustration of failing to attract the leads you need from a marketing piece, then the information you’re about to discover will excite you. In fact, you may want to print and post the following tips near your computer so you can review them next time you write copy for a website, [...]

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Free Workshop for Business Owners and Professionals: How to Slash Your Marketing Budget and Put More Profit in Your Pocket

During this FREE workshop by Tom Trush, direct-response copywriter and marketing strategist, you’ll learn how to harness the true power of the Internet for your business and discover … 4 online resources you can use to uncover your prospects’ strongest desires about your product or service — and how these discoveries can help you quickly [...]

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Add These ‘Weapons of Influence’ to Your Marketing Arsenal

With all the food, family and festivities over the Thanksgiving holiday, you may have missed a marketing masterpiece. Don’t worry, though. There’s still time to get your front-row seat because the show is ongoing — and you don’t even have to pay admission. Just head over to Amazon.com and create a free account. That way you can [...]

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Small Business Marketing Strategy: Use in Times of Emergency

Including today, there are 57 business days remaining in 2009. If this year started like most, you probably had high hopes for your marketing efforts. Maybe you wanted to revamp your website … get a blog up and running … dive into social media … start a direct-mail campaign … organize a customer reactivation plan … or [...]

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