How to Become Your Industry’s Obvious Expert

Fri, Oct 28, 2011

Expert Interviews, Website Content

My interview with Stuart Selbst, a former computer repair tech who transformed himself into a sought-after business coach, speaker and thought leader, is now available for free download.

As the owner of Stuart Selbst Consulting, Stuart offers executive-level business coaching for managed services providers and value-added resellers. In the last two years, his partners have seen a $3 million average increase in new recurring revenue. In addition to frequently presenting at his industry’s top events, Stuart is a member of the the MSP Mentor 250 and has been named an MSP Alliance Business Advisor and Autotask Rockstar.

During this 47-minute interview, you’ll discover how to become your industry’s obvious expert, as well as …

  • The key question you must ask to ensure you’re viewed by clients as the go-to authority who can solve their most pressing problems.
  • How to use marketing’s “politicking” approach to put yourself in front of leaders who can help boost your industry standing.
  • A surprisingly simple strategy for stimulating creative juices so you can come up with fresh ideas for writing, speaking and discussion opportunities (as well as a quick way to ensure you never forget those thoughts).
  • The most overlooked — and often avoided — way to better understand and build enthusiasm for your product or service.
  • A simple trick for securing more speaking opportunities at conferences, trainings and workshops
  • How to strengthen your presence on social media, including the critical piece to your website that proves your position as an industry expert.
  • And much more.

Get this exclusive interview by clicking or downloading the following MP3 link: http://mktgmaterials.s3.amazonaws.com/obviousexpert.mp3.

You can also read the transcript here: http://mktgmaterials.s3.amazonaws.com/obviousexpert.pdf.

 

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